A. GENERAL PART
1.1. USER DATA COLLECTION AND PROCESSING
This Privacy Policy intends to give to the Users of the websites hosted at www.pestana.com, www.secure.pestana.com, www.pousadas.pt and ecommerce.pestana.com, hereinafter referred as “Site”, detailed information on how Pestana Management - Serviços de Gestão S.A., a public limited company with head office at Rua Jau, n.º 54, 1300 - 314 Lisbon, registered at the Lisbon Commercial Registry Office with the corporate taxpayer number 511230397 and Intervisa - Viagens e Turismo Unipessoal, LDA, with head office at Rua Jau, n.º 54, 1300 - 314 Lisbon, registered at the Lisbon Commercial Registry Office with the corporate taxpayer number 502669152 ("Pestana Group"), as personal data controllers or as data processors, process the personal data of the User.
As a rule, Personal Data is requested when the User registers or browses on the Site, requests a contact and/or sending newsletters, subscribes to a certain service, interacts with the chatbot, joins the Loyalty Program “Pestana Guest Club”, provides or requests information, acquires a product or service or establishes a contractual relationship with Pestana Group, namely when he/she makes a reservation on one of our facilitiess.
The Personal Data collected and processed is generally the following: name, gender, date of birth, telephone, mobile phone, email, address, tax identification number, credit card data (collected for the payment purposes only), although other Personal Data may be collected if necessary or appropriate for the provision or billing services by Pestana Group.
After the collection of Personal Data, Pestana Group provides the User with detailed information about the nature of the data collected and about the purpose and processing that will be performed on the Personal Data, as well as the information mentioned in clause 8.
Pestana Group also collects and processes information about the characteristics of the user’s hardware device, your IP and browser/software features, as well as information about the pages visited by the User within the Site. This information may include browser type, domain name, access times and links by which the User has accessed the Site (“Usability Information”). We use this information to improve the quality of the user’s visit to our Site and, when you give your consent, analyze your user profile and browsing habits on the Site, measure the conversion of advertising on the Site and send commercial and marketing information tailored to your profile.
Usability Information and Personal Data are designated in this Privacy Policy as “User Data”.
For the purposes of this Privacy Policy, a contractual relationship means any contract established between Pestana Group and its related entities, regardless of their purpose.
The User Data collected by Pestana Group is not shared with third parties without the User’s consent, except in the situations mentioned in the following paragraph. However, in the event of the User contracting services with Pestana Group that are provided by other entities responsible for the processing of personal data, User Data may be transmitted or accessed by such entities, to the extent that it is necessary for the provision of such data services.
Pestana Group may transmit or communicate the User Data to other entities in the event of such transmission or communication being necessary for the implementation of the contract established between the User and Pestana Group or for pre-contractual procedures at the request of the User, if necessary for the fulfilment of a legal obligation to which Pestana Group is subject or, if it is necessary, to obtain them in the legitimate interests of Pestana Group or of a third party. In the event of the transmission of User Data to third parties, reasonable efforts will be made to ensure that the transmitting entity employs the User Data transmitted in a manner appropriate to this Privacy Policy.
When a User reserves a stay in one of our hotels, his/ her personal data will be processed for accession and management of the assistance insurance available to all customers during their stay at Pestana Group hotels. For the present purposes, Pestana Group will transmit the following personal data to the Insurance Company RNA SEGUROS DE ASSISTÊNCIA, S.A., which will act as Data Controller: full name, nationality, date of birth, passport or citizen card number, country of origin, check-in date, check-out date. For more information on how RNA processes your personal data, please consult the information.
As part of the processing of User Data, Pestana Group uses or may use processors whose on its behalf, and in accordance with its instructions processes the User’s Data, in accordance with the law and this Privacy Policy.
These processors may not transmit the User Data to other entities without the prior written authorization.
Pestana Group undertakes to only subcontract the processors that have implemented the appropriate technical and organizational measures, to guarantee the defense of the User’s rights. All entities sub-contracted by Pestana Group shall be bound by Pestana Group by means of a written agreement which covers: the object and duration of the processing, the nature and purpose of the processing, the type of personal data, the categories of data subjects and the rights and obligations of the parties and other obligations provided by the article 28 of GDPR.
We are listing below the processors’ categories to which the personal data of the Pestana Group website users and guests is communicated:
II) Third Parties:
Pestana Group can further communicate to other third parties not qualified as processors pursuant to the article 4 (8) of the GDPR. These entities are subject have ensured that they process personal data in accordance with the provisions of the GDPR.
Pestana Group communicates the data to other recipients, in detail:
1.3. DATA COLLECTION CHANNELS
Pestana Group may collect data directly (i.e., directly from the User) or indirectly (i.e. via partner entities or third parties). Such collection may be done through the following channels:
2. GENERAL PRINCIPLES APPLICABLE TO THE PROCESSING OF USER DATA
In terms of general principles regarding the processing of personal data, Pestana Group undertakes to ensure that the User Data processed by it is:
Data processing carried out by Pestana Group is permitted and legitimate when at least one of the following situations occurs:
Pestana Group undertakes to ensure that the processing of User Data is only done under the conditions cited above and respecting the principles mentioned above.
When the processing of the User Data is performed by Pestana Group is based on the User’s consent, the User has the right to withdraw his consent at any time. Such withdrawal of the consent, however, does not jeopardize the legality of the processing carried out by Pestana Group, based on the consent previously given by the User.
The length of time during which the data is filed and stored varies according to the purpose for which the information is being processed, being stored only for the necessary time for the fulfilment of the purposes for which they are processed, taking into account the Data Retention Policy approved by Pestana Group.
Effectively, there are legal requirements that require the data to be preserved for a minimum period. Thus, and where there is no specific legal obligation, the data will be stored and kept only for the minimum period necessary for the purposes that led to their collection or subsequent processing, which at the end of the period will be eliminated.
3. USE AND PURPOSES OF THE DATA PROCESSING
In general, Pestana Group uses the User Data for the following purposes:
Pestana Group may combine Usability information with anonymous demographic information for research purposes, and we can use the result of this combination to provide relevant content on the Site. In certain restricted areas of the Site, and through the Users’ consent Pestana Group can combine Personal Data with Usability information to provide the User a more personalized content.
4. LEGAL BASIS FOR SOCIAL DATA PROCESSING
The processing of your personal data has the following purposes:
Processing Activity: Contractual Relationship Management
• Processing Purposes:
• Booking and provision of hotel and associated services
• Recording of electronic communications by webchat within the scope of the contractual relationship
• Call recording within the contractual relationship
• Call recording to monitor quality of service
• Voucher acquisition
• Subscription and management of the accommodation assistance insurance
• Legal basis:
• Pre-contractual diligence or contract performance
• Legitimate interest if the subject is not part of the contract
• Consent
• Consent
• Contract performance
• Legitimate interest
Processing Activity: Commercial and Marketing Activity
• Processing Purposes:
• Profile Analysis
• App Dowlnload
• Delivery of commercial communications
• Social Media marketing Campaings and contests
• Legal basis:
• Legitimate interest
• Consent based on unambiguous actions
• Consent / Legitimate interest
• Consent
Processing Activity: Compliance with legal obligations
• Processing Purposes:
• Invoicing
• Communications
• Legal basis:
• Legal obligation
Processing Activity: Loyalty programme management
• Processing Purposes:
• Loyalty programme membership and management
• Sending programme communications
• Legal basis:
• Contract performance
Processing Activity: Analysis of profile and site navigation
• Processing Purposes:
• User profile analysis
• Analysis of user conversions
• Implementation of improvements and development on the Site
• Legal basis:
• Consent
• Consent
• Legitimate interest
5. TECHNICAL, ORGANIZATIONAL AND SECURITY MEASURES IMPLEMENTED
In order to guarantee the security of the User Data and maximum confidentiality, Pestana Group treats the information you provided to us in an absolutely confidential manner, in accordance with its internal security, and confidentiality policies and procedures, which are updated periodically as required, as well as the terms and conditions legally set out.
As a function of the nature, scope, context and purpose of data processing, as well as the risks arising from the treatment of the rights and freedoms of the User, Pestana Group undertakes to apply, both when defining the method and timing of handling the data, the technical and organizational measures necessary and appropriate for the protection of User Data and compliance with legal requirements.
It also undertakes to ensure that, by default, only data that are necessary for each specific handling purpose are processed and that such data are not made available without human intervention to an indeterminate number of people.
Communication between the user’s device and the Pestana Group Site is done through secure channels and communications using the HTTPS protocol and the SSL security standard. Nevertheless, in terms of general measures, Pestana Group adopts the following:
6. TRANSFER OF DATA OUTSIDE THE EUROPEAN UNION
Pestana Group may transfer your personal data to recipients in countries outside the European Union, which may have different levels of personal data protection.
Consequently, Pestana Group is concerned to adopt appropriate measures to ensure the secure transfer of your personal data, whenever there is a transfer to a third country, whose level of protection of your personal data is different from that of the country where the personal data are collected.
This transfer of data results, inter alia, from the need to send your data as part of reservation processes to the hotels of Pestana Group, located in different geographical locations: Brazil, Argentina, Venezuela, United States, Cuba, Mozambique, South Africa, Sao Tome and Principe, Cape Verde and Morocco.
Pestana Group undertakes to ensure that transfers of personal data to countries outside the European Union comply with the applicable legal provisions, in particular with regard to determining the suitability of such country with regard to data protection and the requirements applicable to such transfers.
7. USE OF COOKIES
When you visit the Site, a small text file (Cookie) is created and recorded on your computer disc. These text files will allow a more personalized and efficient navigation experience. Each time you visit the Site, your internet browser sends these cookies back to the Site, allowing the recognition and the identification of the Users, as well as their usage preferences. These Cookies will only be installed with your express consent, except in cases where they are necessary for the operation of the Site.
To find out all the information about the cookies we use on the Site, including their purposes, categories, duration, and to whom they belong, you can consult our Cookies Policy available here.
In addition, you have the possibility at any time to manage your preferences regarding the collection of cookies in the preference manager available here.
8. THIRD PARTY TOOLS USED IN THIS SITE
Facebook and Instagram
In the Site there is an interactivity with Facebook and Instagram through a connection with these social networks’ servers is established. This allows the social networks to identify the Site that the User is visiting, and potentially store other data such as the IP address.
If the user is also connected in these social networks, may also be associated the data with the User’s account. If the user wants to prevent this, should done log out from Facebook and/ or Instagram before visiting the webpage.
You can find more information about how Facebook and Instagram process data on their Sites:
https://www.facebook.com/about/privacy/
https://help.instagram.com/519522125107875
X (former Twitter)
The Site has an interactivity with Twitter Inc. (hereinafter “Twitter”). When you access a webpage using such buttons, a connection with Twitter’s servers is established. This allows Twitter to identify the Site that the User is visiting, and potentially store other data such as the IP address.
You can find more information about how Twitter processes data on Twitter Site: https://twitter.com/privacy.
Youtube
The Site has an interactivity with YouTube through a connection with this website servers is established. This allows YouTube to identify the Site that the User is visiting, and potentially store other data such as the IP address.
If the user is also connected in YouTube, may also be associated the data with the user’s account. If the user wants to prevent this, should done log out from your YouTube account before visiting the webpage.
You can find more information about how YouTube processes in the following link: https://www.youtube.com/intl/en-GB/yt/about/policies/#community-guidelines.
9.1. Information provided to the User by Pestana Group (when data are collected directly from the User):
9.2. Procedures and measures implemented to fulfil the right to information
The information referred to in paragraph 8.1. is provided in writing (including by electronic means) by Pestana Group to the User prior to the processing of the personal data in question. In accordance with applicable law, Pestana Group is under no obligation to provide the User with the information mentioned in paragraph 8.1 when and to the extent that the User already has knowledge of them.
This information is provided by Pestana Group at no cost.
10. THE RIGHT OF ACCESS
Pestana Group guarantees the means that allow the user to consult his or her Personal Data.
The User has the right to obtain confirmation from Pestana Group that personal data concerning him or her are processed and, if applicable, the right to access his/her personal data and the following information:
Upon request, Pestana Group will provide the User, free of charge, with a copy of the User Data that is being processed. The providing of other copies requested by the User may entail administrative costs.
11. THE RIGHT TO RECTIFICATION
The User has the right to request, at any time, correction of his or her Personal Data, as well as the right to have incomplete personal data completed, including by means of an additional declaration.
In the event of limitation of processing of data, Pestana Group shall inform each recipient/entity to whom the data has been transmitted of the limitation, unless such communication proves impossible or involves a disproportionate effort on behalf of Pestana Group.
12. THE RIGHT TO ERASURE (“RIGHT TO BE FORGOTTEN”)
You have the right to obtain, on the part of Pestana Group, deletion of your data when one of the following reasons apply:
In the event of the data being deleted, Pestana Group shall inform each recipient/entity to whom the data has been transmitted of the deletion, unless such communication proves impossible or involves a disproportionate effort on behalf of Pestana Group.
When Pestana Group has made the User Data public and is obliged to delete it under the right of such deletion, Pestana Group undertakes to ensure reasonable measures, including of a technical nature, taking into account available technology and costs of its application to inform those responsible for the effective processing of personal data for which the User has requested deletion of the links to such personal data, as well as copies or reproductions thereof.
13. RIGHT TO RESTRICTION OF PROCESSING
The data subject shall have the right to obtain from the controller restriction of processing where one of the following applies:
When User Data is subject to limitations, they may only, with the exception of storage, be processed with the consent of the User or for the purpose of declaring, exercising or defending a right in judicial proceedings, defending the rights of another natural or legal person, or for public interest reasons provided by law.
The User who has obtained the limitation of the processing of their data in the above cases shall be informed by Pestana Group before the limitation on processing is annulled.
In the event of limitation of processing of data, Pestana Group shall inform each recipient/entity to whom the data has been transmitted of the limitation, unless such communication proves impossible or involves a disproportionate effort on behalf of Pestana Group.
14. THE RIGHT OF PORTABILITY OF PERSONAL DATA
The User has the right to receive personal data concerning him/her and which he/she has provided to Pestana Group, in a structured, current and automated reading format, and the right to transmit such data to another person responsible for its processing, if:
The right of portability does not include inferred or derived data, i.e. personal data that are generated by Pestana Group because of, or resulting from, analysis of the data being processed.
Users are entitled to have their personal data transmitted directly between those responsible for the processing, whenever this is technically possible.
15. RIGHT TO OBJECT
Users have the right to object at any time to the processing of personal data based on the legitimate interests pursued by Pestana Group or when the processing is carried out for purposes other than those for which personal data were collected, including the definition of profiles, or when personal data are processed for statistical purposes.
Pestana Group shall terminate the processing of User Data unless it can demonstrate urgent and legitimate reasons for such processing that prevail over the User’s interests, rights and freedoms, or for the purposes of declaring, exercising or defending Pestana Group’s rights in legal proceedings.
When User Data is processed for the purpose of direct sales (marketing), Users have the right to oppose at any time the processing of the data that concern them for the purposes of said marketing, which includes the definition of profiles insofar as it relates to direct marketing. If Users object to the processing of their data for the purposes of direct marketing, Pestana Group must cease the processing of the data for this purpose.
Users also have the right not to be subject to any decision made solely on the basis of automated processing, including the definition of profiles, that has an effect in the legal sphere or has a significant similar effect, unless the decision:
16. PROCEDURES FOR THE EXERCISING OF RIGHTS BY THE USER
The right of access, right to rectification, right of elimination, right to restriction, right to data portability and right to object may be all exercised by the User through the platform available at: https://pestanahotelgroup.atlassian.net/servicedesk/guest/portal/5.
For further information, please contact the Pestana Group Data Protection Officer through the following e-mail dpo@pestana.com or by letter to the Data Protection Officer, Rua Jau, No. 54, 1300-314 Lisbon, Portugal.
Pestana Group will respond in writing (including by electronic means) to the User’s request within a maximum period of one month from the receipt of the request, except in particularly complex cases, for which this period may be extended up to two months.
If the requests submitted by the User are manifestly unjustified or excessive, especially due to their repetitive nature, Pestana Group reserves the right to charge administrative costs or refuse to comply with the request.
17. PERSONAL DATA BREACH
In the event of a personal data breach and insofar as such a breach is likely to entail a high risk to the User’s rights and freedoms, Pestana Group undertakes to inform the User in question of the personal data violation within 72 hours of learning of the incident.
Under the legislation, communication to the User is not required in the following cases:
C. FINAL PART
18. AMENDMENTS TO THE PRIVACY POLICY
Pestana Group reserves the right to make changes to this Privacy Policy at any time. We advise you to read this document regularly.
19. RIGHT TO COMPLAIN BEFORE THE SUPERVISORY AUTHORITY
Please note that you have also the right to lodge a complaint before the competent supervisory authority for the protection of personal data. In Portugal, the supervisory authority is the National Data Protection Committee, with its head office at Av. D. Carlos I, 134 - 1.º 1200-651 Lisbon, with the following phone number (+351) 213928400 and the following e-mail: geral@cnpd.pt.
Last modified: 10/12/2024